“DÉCOLLETAGE” Concept Statement, By Kai M Huntoon

​

Our consumer is a jetsetter, spontaneous, and sexy supermodel. She is local to new york city, but is always traveling due to her vast modeling career. Our client has a passion for fashion, and pulls inspiration from runway shows like diesel, bottega veneta, gucci, & balenciaga. In addition to her high fashion taste, she also loves thrifted denim, leather, and designer kitten heels and boots. She also tends to reach for ironic thrited tees. Her platform as a supermodel has allowed her to dress freely, as whatever she wears becomes trendy. Our consumer is fresh into adulthood, meaning she is exploring her personal morals and values. There are no limitations to her career or values until she decides so. 

​